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Typically discreet, few wealthy families around the world are outspoken about their impact investments.

But those that commit to such investment strategies are having outsized impact. That’s especially true in emerging markets, where impact investment opportunities need more early and catalytic capital.

Their visibility helps set an example for other wealthy families and family offices, which collectively hold more than $3 trillion in assets worldwide.

Singapore has become something of a hub for impact investing, with a concentration of capital and an appetite for collective social and environmental benefit, as well as attractive tax incentives. Tsao Family Office, established by the family behind maritime company Tsao Pao Chee Group, has moved more than 50% of its capital to align with impact and sustainability while Rumah Group invests in social houseing in Southeast Asia.

Kelvin Fu of Gunung Capital calls its impact lens “our family’s most valuable asset.” ECCA Family Foundation, linked to the family behind global jewelry brand Pandora, makes catalytic investments in Southeast Asia.

In India, Raintree Family Office is modeling climate investing for other wealthy families, and Theia Ventures is backing climate opportunities. Latin America see Mereki Impact in Brazil focusing on climate change and regeneration, and CO_Capital in Mexico addressing both poverty and climate change.

These family offices are integral to mobilizing their respective impact investing ecosystems, creating conditions for later institutional participation. Their success in emerging markets validates impact approaches that US-based investors can adapt domestically.